Do You Need a License to Rent Your Forgotten Coast Home Short-Term?

Yes. If you rent a whole home for stays under 30 days more than three times a year, Florida requires a state DBPR vacation rental license, and your county adds its own layer on top. On the Forgotten Coast that means a Gulf County STR business license, a City of St. George Island business license, or a Bay County Short-Term Vacation Rental Certificate, depending on where the property sits, plus sales tax and tourist development tax registration.

By Billy Joe Smiley | August 27, 2026

I get this question from almost every investment buyer I work with, and it usually comes up late, right after they have fallen in love with a house and started running the rental numbers in their head. The good news is that getting licensed to rent your Forgotten Coast property is a manageable, well-defined process. It just runs through three layers instead of one, and I would rather you know that before you write an offer than find out after closing.

Here on Cape San Blas, in Port St. Joe, on St. George Island, and in Mexico Beach, three different counties share this coastline, and each one handles short-term rental permitting a little differently. I walk buyers through this same conversation constantly, so let me lay it out the way I would if you and I were sitting down over a property listing right now.

The State License Every Short-Term Rental Needs

Every short-term rental in Florida starts with the same requirement, regardless of which county it is in. If you rent an entire home or unit for stays of less than 30 days, and you do that more than three times in a calendar year, or you advertise the property as available for stays like that, you need a vacation rental license from the Florida Department of Business and Professional Regulation, known as the DBPR.

The application happens online through a DBPR account, and you will choose one of three classifications: single (one unit), group (multiple units in the same building under one owner), or collective (up to 75 units). Most straightforward applications process in one to two business days once submitted.

License TypeApproximate Annual Cost
Single unit, half-year application $150
Single unit, full year $230 ($170 license + $50 application + $10 education fee)
Group or collective (multiple units) Scales up from $170, based on unit count

A couple of exceptions are worth knowing. If you plan to live in the home while renting out a room, that hosted arrangement does not require the DBPR license. Renting a single room instead of the whole unit works the same way. I bring this up because I have had buyers considering an attached in-law suite or carriage house who assumed they needed the full license and did not.

Your County Adds Its Own Layer

This is where the Forgotten Coast gets a little more interesting than a lot of other Florida beach markets, because three counties touch this coastline and each one runs its own system. I think this is genuinely good news once you understand it, because none of these are complicated processes. They just need to be handled in the right order.

JurisdictionWhat's Required
Gulf County (Cape San Blas, Port St. Joe, Indian Pass) Short-Term Rental Business License through the county's online licensing portal. Applications, payments, and renewals are handled electronically. Questions go to STRLicense@visitgulf.com or 850-229-7800.
St. George Island (Franklin County) A city short-term residential rental business license. One license covers every rental property you own within city limits, but it does not transfer to a new owner if you sell.
Mexico Beach and unincorporated St. Joe Beach (Bay County) A Short-Term Vacation Rental Certificate under Bay County Ordinance 23-18. The certificate number must be posted at the property, along with emergency contacts, beach flag safety information, noise guidelines, and sea turtle-friendly lighting requirements.

That last item on Mexico Beach properties catches people off guard, and I like to flag it early because it is easy to fix once you know about it. Gulf-front homes in Bay County need lighting that will not disorient nesting sea turtles, which usually means switching to amber or red-shielded fixtures on the beach side of the house. It is a small adjustment, not a dealbreaker, and it is exactly the kind of detail worth confirming before you close rather than after your first guest checks in.

One more thing I always check with buyers before we go further: zoning and any HOA covenants. A property being for sale does not automatically mean it is zoned or permitted for short-term use. This matters even more in a planned community, and it is exactly what I cover with buyers looking at non-homestead vacation home ownership costs on this coast, since rental eligibility and tax treatment often get discussed in the same conversation.

Taxes You'll Need to Register For

Licensing gets you legal to operate. Tax registration is the other half, and it is just as manageable once you know the steps. Florida charges a 6% state sales tax on stays of six months or less, and your county adds a Tourist Development Tax on top of that, typically running 1% to 6% depending on the county. Combined, most Forgotten Coast owners land somewhere in the 10% to 13% range on total tax obligation.

  • Register with the Florida Department of Revenue for a sales tax certificate, even if you book primarily through Airbnb or VRBO.
  • Register separately for your county's Tourist Development Tax, since platforms like Airbnb often collect and remit the state tax automatically but do not always cover the county-level tax for you.
  • Keep your county STR license number, DBPR license number, and tax registration numbers together in one place. You will need all of them for renewals and for any booking platform that asks you to verify compliance.

None of this is unusual for a coastal rental market, and it is honestly one of the more straightforward parts of owning investment property here. What I want buyers to walk away with is confidence that this process is well-defined and doable, not a reason to hesitate on a property that otherwise fits what they are looking for.

Before You Make an Offer

If a rental income projection is part of why you are considering a property, I recommend confirming three things during your inspection period, before you release contingencies:

  • The property's zoning designation actually permits short-term rental use.
  • Any HOA or subdivision covenants do not restrict or cap rental activity beyond what the county allows.
  • The specific county's licensing timeline fits your plans. Gulf and Bay County processing generally moves quickly, but I always build in a buffer for a first rental season.

This is the kind of confirmation I run for buyers before we ever put a contract together, and it pairs naturally with the due diligence I already walk people through around insurance costs on a coastal home and the current buyer's market conditions across the coast. With inventory sitting well above where it was a year or two ago, you have time to get this right before you write an offer, not just after.

Every parcel on this coast has its own story, and the licensing picture can shift depending on the exact address, the subdivision, and which side of a county line the property sits on. The only way to know your specific answer is to run it with someone who works these three counties every day.

Frequently Asked Questions

Do I need a state license to rent my Cape San Blas home on Airbnb or VRBO?

Yes, if you rent the whole home for stays under 30 days more than three times a year, or advertise it as available for that kind of stay, Florida requires a DBPR vacation rental license. A single-unit license runs about $230 for a full year or $150 for a half year, and most online applications process in one to two business days.

What is the difference between the state license and a county STR license?

The state DBPR license lets you legally operate a vacation rental anywhere in Florida. Your county or city then layers its own registration, safety, and tax requirements on top of that. On the Forgotten Coast, that means a Gulf County STR business license, a City of St. George Island business license, or a Bay County Short-Term Vacation Rental Certificate, depending on where the property sits.

Can I rent my Port St. Joe home short-term if it is not zoned for it?

Not legally. Zoning and, in some subdivisions, HOA covenants determine whether short-term rentals are allowed at all, separate from the licensing question. It is worth confirming zoning and any HOA rental restrictions during your inspection period, before you remove contingencies.

How much does a Florida vacation rental license cost?

A single-unit DBPR license runs about $230 for a full year, made up of a $170 license fee, a $50 application fee, and a $10 hospitality education fee. Group and collective licenses for multiple units scale up from there. County and city fees are separate and vary by jurisdiction.

Do St. George Island rentals need a separate license from the state one?

Yes. The City of St. George Island requires its own short-term residential rental business license in addition to the state DBPR license. One city license covers every rental property a single owner holds within city limits, but it does not transfer if you sell the property.

Getting licensed to rent your Forgotten Coast property is a process with clear steps, not a guessing game, once you know which county you are dealing with and what it expects. If you are looking at a specific property and want to know exactly what applies to it, give me a call or shoot me a text. I will walk through the zoning, the licensing path, and the numbers with you before you ever write an offer.

About Billy Joe Smiley

Billy Joe Smiley is one of Florida's most accomplished real estate professionals, with over 27 years of experience and more than 1,000 properties sold. As a top 1% REALTOR® based at Port Realty Group, Billy Joe serves the Forgotten Coast with unmatched insight, professionalism, and care. He works with buyers and sellers across Port St. Joe, Cape San Blas, Mexico Beach, and St. George Island, specializing in luxury and waterfront homes, investment properties and 1031 exchanges, beachfront and bayfront land, vacation homes and income-producing real estate, and real estate development and architectural planning. A Gulf County native, Billy Joe pairs deep local knowledge with decades of experience in brokerage, land development, custom home building, and architectural consulting. Recognized as The Forgotten Coast's Most Trusted Realtor, Billy Joe has earned 90+ public reviews across Zillow, Google, and Realtor.com.

Posted by Billy Joe Smiley on

Enjoy this blog post? Click here to subscribe for updates

Tags

Email Send a link to post via Email

Leave A Comment

e.g. yourwebsitename.com
Please note that your email address is kept private upon posting.