BJ Smiley's Blog - Forgotten Coast Real Estate Market Reports

Forgotten Coast Real Estate Market Report | August 31–September 6, 2026 | Port Realty Group

Seventeen More Closings, and a Pipeline That Went Quiet

Labor Day weekend on this coast has a particular feel to it. One last surge of traffic on 98, coolers coming off boats at the ramp, and everybody knowing that by Tuesday the beach belongs to the people who live here again. School is well underway and the rentals are turning over more slowly. You can just feel the difference in the mornings.

The closing table did not slow down for any of it. 17 homes closed across the Forgotten Coast for a second straight week, holding the pace they set to close out August. What changed is what they cost. Not a single sale crossed $1.6 million, and that has not happened in seven weeks.

What is the Forgotten Coast real estate market doing this week?
For…

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Forgotten Coast Real Estate Market Report | August 24–30, 2026 | Port Realty Group

The Corridor Carried August Out the Door

Every year the last week of August gets written off before it starts. The renters are checking out, the buyers are supposedly waiting on Labor Day, and nobody expects much to happen. Vacation traffic has thinned enough that you can get a table at lunch without planning around it.

Quiet on the sand, busy on the closing table. 17 homes closed on the Forgotten Coast, the most of any week in August, and 10 of them came from a single stretch of road. This was not the top of the market doing the work. It was the middle.

What is the Forgotten Coast real estate market doing this week?
For the week of August 24 to 30, 2026, the Forgotten Coast recorded 17 residential closings and 2 land sales across Port St.…

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Forgotten Coast Real Estate Market Report | August 17–23, 2026 | Port Realty Group

School Started, and the Big Money Came With It

The buses started running again last week, and you notice it on the beach before you notice it anywhere else. Weekday mornings out at the Cape go back to walkers and a couple of people working the trough with a rod. Traffic on 98 thins out before ten. This is usually the stretch of the calendar where the market gets quiet right along with everything else.

Not this time. 15 homes closed on the Forgotten Coast, four more than each of the two weeks before it, and the dollars moved further than the count did. Residential volume landed at $13.68 million against roughly $8.06 million a week earlier. One island sale carried a good piece of that. The rest came from a coast that went back to work about the…

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Forgotten Coast Real Estate Market Report | August 10–16, 2026 | Port Realty Group

Eleven Sales Again, and a Very Different Eleven

The count did not move. Eleven homes closed on the Forgotten Coast last week, the same number as the week before. Everything underneath it moved.

Mid-August has its own rhythm out here. The weekday beach thins down to walkers and a few surf casters, and the afternoon pop-up storms have gotten regular enough that you learn to run your errands before two. Weekends still fill up. Tuesdays belong to the locals again.

Under that quiet, the money shifted hard. Residential volume came in around $8.06 million on those 11 sales, up from roughly $7.5 million a week earlier on the identical count. The average sale climbed to $732,565 from $682,382. The reason sits out on the Cape, and it is a story about…

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Forgotten Coast Real Estate Market Report | August 3–9, 2026 | Port Realty Group

Twelve Miles of Highway 98 Did Most of the Coast's Business Last Week

Eleven closings. That is the whole Forgotten Coast for the first full week of August, down from 22 seven days earlier. Cut clean in half.

August runs on its own clock out here. The shrimp boats work the flats in the early light while everybody else sleeps in, and by four in the afternoon the storms have stacked up over the mainland and the beach empties in about ten minutes. A slow week in August surprises nobody.

What should get your attention is what inventory did while sales were cooling. Active residential listings fell to 571, down from 582 a week ago and well off the June peak of 620. Supply has now shrunk two weeks running, in the quietest stretch of the season.

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Forgotten Coast Real Estate Market Report | July 27 – August 2, 2026 | Port Realty Group

St. George Island Finally Shows Up, and the Coast Closes Out July at Full Speed

August arrived the way it always does out here. Heavy, bright, and loud with cicadas by nine in the morning. Turtle nest markers still stake out the dunes past Cape Palms. The bay lies flat and glassy until the storms stack up over the mainland around four, and by supper the whole coast smells like rain on hot asphalt. It's officially the dog days of summer.

Underneath all that, the market turned in its cleanest week of the summer. 22 homes closed across the coast, and active inventory fell by 33 listings in seven days. Sales up and inventory down in the same week is not something that happens often out here so it's worth attention.

What is the Forgotten…

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Forgotten Coast Real Estate Market Report | July 20–26, 2026 | Port Realty Group

Nine Closings in the Mexico Beach Corridor, and a $5.3 Million Sale on the Cape

Late July settles into a rhythm out here. Storms build over the water most afternoons, roll through around four, and leave everything rinsed and steaming by six. The rentals are full. Parking at Beacon Hill is gone by ten. And underneath all that summer noise, the market put together its second solid week in a row.

Nineteen homes closed across the coast, two more than last week and the strongest weekly count we have logged in at least five weeks. What changed was where they closed. The Cape carried the headlines a week ago; this time the run of highway between St. Joe Beach and Mexico Beach did the heavy lifting.

What is the Forgotten Coast real estate market…

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Forgotten Coast Real Estate Market Report | July 13–19, 2026 | Port Realty Group

Cape San Blas Catches Fire as Closings Nearly Triple on the Forgotten Coast

Something shifted this week. After a stretch of slow, patient trading, the coast came alive, and Cape San Blas led the charge. The state park was booming, boats lined the boat ramps at first light, and buyers who had been circling for months finally wrote offers. It felt less like the dog days of July and more like the market waking up early for fall.

Seventeen homes closed across the coast this week, more than double last week's count, and inventory got a real dent put in it for the first time in a while.

What is the Forgotten Coast real estate market doing this week?
For the week of July 13–19, 2026, the Forgotten Coast recorded 17 residential closings and 8 land…

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Forgotten Coast Real Estate Market Report | July 6–12, 2026 | Port Realty Group

A $3.4 Million Sale Steals the Spotlight While Summer Inventory Piles Up on the Forgotten Coast

July on the Forgotten Coast has that thick, salty heat to it, the kind that has boat ramps full by eight in the morning and porch fans running until well after dark. The beaches are packed with vacation-week families, the ice cream line at Shoobie's stretches around the block most evenings, and the real estate market is doing what it usually does this time of year: moving, but at its own unhurried pace.

Seven homes closed across the coast this past week, and one of them did some heavy lifting on the numbers before anybody even looked at the rest.

What is the Forgotten Coast real estate market doing this week?
For the week of July 6–12, 2026, the…

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Forgotten Coast Real Estate Market Report | June 29–July 5, 2026 | Port Realty Group

St. George Island Lights Up the Fourth of July Week with the Coast's Priciest Closing

Somewhere between the boiled peanuts stand on Highway 98 and the fireworks over the bay, this stretch of the Port St. Joe to St. George Island run does its own kind of celebrating every July. Boats stack up at the ramps. Porches fill with families who've been coming back for thirty summers.  This year, the market threw its own small fireworks show: a $1,712,000 closing on Cape San Blas and a $1,574,120 sale on St. George Island reminded everyone that the high end of this coast is still very much alive, holiday week or not.

For the week of June 29 through July 5, 2026, 18 homes closed across the five communities we track, with vacant land adding 6 more sales to the…

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